The market is very challenging…

Every interview with a customer these days starts with these ominous words. When we ask him to describe those challenges more in detail we get answers like:

• Our existing customers are delaying their purchases.
• They are buying less, they too are suffering from the financial crisis.
• We need to find new customers, but prospection is a painstaking and expensive process.
• I don’t really know what my sales people are doing.
• We need to do more sales efforts to get the same result, and I have less resources.

Fifteen to twenty percent of selling time is lost, wasted on wrong customers, wrong issues, wrong projects, wrong opportunities. More than ever good time management is of the utmost importance. The time you spent on a lost project is lost forever. We don’t need to work harder, but smarter.

In this book, you’ll find a number of practical hands-on tools that will help you to optimize your sales efforts and thus increase the chance of making your numbers.

If you would like to order the book, click here.

Let us boost your business…